The answers to the questions you have about starting a
Six Figure one truck pressure washing business !
“If you’re into pressure washing/soft washing, this is a good read! Well done Mr. Parker!.”
– Crocodile Window Cleaning & Pressure Washing
This book is the brain child of you (the audience) and a compilation of many of the questions you've asked me over the years. Im sure you'll find an answer in here to at least 2 of your questions.
The hard truth: Most guys never make it past year one.
Why? Because they treat this like a “side hustle” instead of a real business. This book doesn’t coddle—it calls you out and shows you how to break out of survival mode. (which I started In and it sucks...)
You’re not stuck—you’re just missing the right steps.
Inside, you'll see the exact foundational shifts that made six figures possible for me—and how to skip the years of trial and error.
The biggest lie in the industry: “Just get a good machine.”
Wrong. Equipment without leads = a garage ornament. Learn what should really come first—hint: it’s not what the YouTubes told you.
The “One Truck Empire” strategy flips the script on scaling.
If the dream is more freedom—not just more jobs—this bulletproof approach will help you stay lean, mean, and highly profitable... without turning into a babysitter for four crews.
Still scared to raise your prices? Read this first.
You'll get the exact mental shift and word-for-word follow-up strategy that stops ghosted quotes and turns window-shoppers into big-ticket buyers who say “yes” without blinking. Keep reading....
Aaron Parker is the founder of Lean & Mean Academy, where he's trained over 18,525 pressure washing business owners to optimize their operations and grow their revenue. Starting with just $500 in his account, Aaron grew his business to over $300,000 by applying lean principles and high-performance strategies. His expertise in streamlining workflows, eliminating inefficiencies, and scaling operations has made him a sought-after mentor for pressure washing entrepreneurs looking to maximize profitability and achieve sustainable growth. Aaron's hands-on approach to business success has inspired countless others to take their pressure washing businesses to the next level.
This is for real
I signed up for Local Domination last February along w Footbridge website. Then I got some equipment and went after jobs and our family business took off! Footbridge this first year landed us a $2300 residential, $2300 commercial & $2000 commercial and a Property Management Company we are doing 10th or 11th job this Wed. We are waiting to hear back on another big commercial bid. I haven't knocked on a door since July. I got into Inner Circle after buying How To Wash. We got so busy I haven't finished the course yet, but as winter kicks in will finish it and plan to learn/study GMB and CRM and a bunch of other things on tech side. I highly recommend any and all courses by these guys- but plan to take action and DO. And be prepared to work hard. This was a great book with excellent links and I learned some things. It is concise and will be easy to go back to w the chapter headings. Thanks Aaron!
– Mark Hilby - Grace Pressure Washing
I have been following Aaron and his team.Great teachings.
I bought one of his training manual.Also I bought a Kindle book as well as a paper back copy.All these are helpful for my Pressure Wash Company and the well being of my customers.Thanks guys.
– Etheline Valmond
There is a reason this is titled, tough love. Aaron is a no holds barred, slap-you-in-your-face, and tell-you-to-say thank-you, master motivator. A life story for the ages and a genuinely honest person, Aaron is the person you need in your life. He is in the "Big 4" for a reason. He walks the walk. He believed in himself and now he's showing everyone else how to do the same. He's helped me get off my butt and take action and now I own a business that is going to transform my family for generations to come. Stop feeding the pipe dream and make it a reality. Still don't think it's possible? Buy this book and there is no way you can resist. Do it! Take the leap and let Aaron help you realize your potential!
– Lucas
I've been following Aaron for years - he has personally helped me build my own successful pressure washing business. He's extremely genuine and wants others to succeed - this happens when you build an Abundance Mindset.
This book is teaches you how to make money and not get lost in the "what equipment/chemicals do I need" noise. It's mindset focused and no BS, filled with many of the questions I once asked while still rolling with training wheels on, which will drastically reduce the your initial learning curve.
Follow Aaron's guidance and make the DECISION to work hand and deliver your product with pride and you WILL build a successful business.
It's a recipe, not magic.
Excellent book. I highly recommend
– Chris (from Amazon)
A lot of reviews say this book is content found on his YouTube and just a giant ad for other courses, etc.
Aaron states at the beginning of the book that he would be putting plugs in for the courses - I’m personally unoffended, because the courses are in depth resources to explore deep subjects… this book is a simple FAQ…
I hesitated buying for a few years, but after buying and reading, I can say this book is worth the purchase! While some questions and answers are repetitive, having this information all collected in a single book that I can reference (instead of watching a ton of YouTube videos) is invaluable to me.
The only question that remains: when is Volume 2 being released?
– Jacob (Amazon)
Reminds me of Keith Kalfas. Life changing info here. I took SO many notes! This applies to all businesses .
– John S. (From Amazon)
BONUS #1
• The Profit Killers Lurking in Plain Sight (And Why 99% of Washers Are Sitting Ducks) Seven overlooked landmines—
• The $60,000 Paint Job Lawsuit Nobody Warned You About
• The False Sense of Security That Comes from Tape, Tarps, and “Being Careful” You’ll learn why these surface-level fixes are NOT enough to protect you from this....
• How to Turn “Weep Holes” and Burnt Boxwoods Into Non-Issues—Forever
• What 3rd Story Wasp Nests and CDC Ladder Stats Should Teach You About Your Next Estimate You think it’s just another upsell opportunity… until you realize your insurance won’t cover it.
• The Industry’s Most Underestimated Callback Trap: it doesn't show up during the wash. But....After.
BONUS #2
• The Invisible Framework That Grows Your Following While You Sleep
Most creators chase hacks. You’ll learn the system that makes your content do the chasing—quietly pulling in real followers 24/7… without ever boosting a post.
• Why “More Content” Isn’t the Answer—Until You Nail This One Thing
posting daily won’t help if you miss this foundational move. Master it, and suddenly every piece you publish starts working overtime on your behalf.
• The Organic Shortcut Smart Creators Use to Trigger Shareability
It’s not about going viral. It’s about crafting posts that feel shareable—so your audience grows you. (I used this in year 1 of my business)
• How the Algorithm Accidentally Favors the Creators Who Do This
The platform thinks it’s in control—but there’s a simple way to align your content with its hidden priorities.
• The Platform Picker Method That Filters Out Wasted Effort
Most people are fishing in the wrong pond. This tool inside helps you identify exactly where your voice belongs—so you stop spreading yourself thin and start seeing results fast.
If you don't love the book, or feel its worth the $1 you spent. Email me and I'll send you a digital BIC™ lighter that you can light it on fire with.
At least you'll get some digital warmth from it.
In 2017, Aaron was at his absolute lowest—entrenched in a brutal high-conflict custody battle, emotionally drained, and with only $500 to his name. No silver spoon. No safety net. Just a desperate father with a relentless drive to build something better—for himself, and more importantly, for his son.
Armed with nothing but a Simpson 4GPM pressure washer from Home Depot and a scrappy obsession with mastering Google, Aaron began cleaning driveways by day and devouring digital marketing tutorials by night. It wasn’t glamorous, but it was a start.
He took his story—and his grit—to YouTube, openly documenting the journey from the trenches of pressure washing to the boardrooms of invention. That platform didn’t just build an audience—it built trust. And from that trust came momentum.
Aaron’s ambition evolved into innovation. He began designing products that solved real-world problems for exterior cleaners—eventually earning his first published patent in 2025.
What followed was a blueprint for growth—what he calls the Lean & Mean Formula. A ruthless focus on lean operations, tight systems, clear marketing, and scalable profits. It’s not just a motto. It’s a framework that now powers multiple companies across different verticals, each run with the same aggressive efficiency and entrepreneurial spirit.
Today, Aaron stands at the helm of a multimillion-dollar empire. Built from scratch. Fueled by adversity. And sharpened by war.
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